Campaigns, newsletters, and research that connect.
I work where structure meets story, helping teams turn research and ideas into communication that feels clear, human, and easy to work with.

STRUCTURE & STORY

VALTECH RADON

Close-up of a black and white graphic design with the word 'valtech' and various tech and gear icons.

I worked within cross-functional teams supporting global brands. Due to NDA, I share only high-level context and my own responsibilities. Public client references align with what is already published by Valtech.

My responsibility
Content structure, tone review, documentation, and research inputs to support multi-market delivery and alignment.

Agency life, softly done
A vintage-style poster featuring a large excavator with the word 'VOLVO' on it, against an orange and dark sky background. The excavation bucket is scooping and throwing rocks.

VOLVO

I supported communication research focused on voice and tone, exploring how sustainability and technology can be communicated in a practical, credible way.

My responsibility
Research synthesis and tone exploration to support clear, accessible communication.

Ride the electric rhythm
A horror movie poster featuring two young girls with blood on their faces, set against a fiery, red-orange background. The title is in Swedish, "ÄKTA SKRÄCK," which translates to "Real Horror."

SF STUDIOS

I contributed research and creative input for content and community planning within Scandinavian film and entertainment, with a focus on tone, accessibility, and warmth.

My responsibility
Audience research, concept input, and tone alignment within early planning stages.

Press play on the scene
Illustration of two women, one with dark hair and the other with light, short, spiky hair. The dark-haired woman has her fist raised, with a confident expression, and is wearing bracelets. The light-haired woman has tattoos on her face, and her hand near her chin. The text above reads "Kyutee and Wway presents" and below says "Power to the Nail Polish."

I led influencer research and outreach at the intersection of beauty, creativity, and civic participation. The work focused on creator fit and message alignment rather than reach alone. Outreach included Aquaria (RuPaul’s Drag Race). The campaign was later shared by When We All Vote.

My responsibility
Leading creator research, outreach direction, and alignment between brand tone and civic messaging.

KYUTEE NAILS AND WWAV

Catch the civic groove
A colorful poster for The Bookfest highlighting stories and community, featuring a woman reading a book surrounded by hearts and decorative swirls.

THE BOOKFEST

The BookFest is a virtual literary festival bringing readers and authors together through live panels and interviews. I led content support and coordination across campaigns, ensuring communication stayed clear, welcoming, and consistent.

This included author features connected to Josh Malerman, James Dashner, and Deborah M. Pratt.

My responsibility
Leading content coordination and tone alignment to support steady delivery across campaigns.

Feel the spirit of The BookFest