SELF-INTIATED CASE STUDIES

These are not case studies.
They’re opinions with visuals.

Made independently.
Guided by curiosity.
Cleared by no one.

Self-initiated work.
No briefs. No clients. No approvals.

Everything here can be shown.
That’s the point.

TRYING ON BARBIE

My take on Barbie.
The movie, the history, and some thoughtful what-ifs.

BARBIE GIRL, BUT MAKE IT THOUGHTFUL

Play That Funky Google

A playful strategy project exploring how Google merch can move from corporate basics to culture and lifestyle.

Play it